Demographics:

Age: I think that the age group for this film is teenagers to young adults because it looks like a young man that is going through hard times with a relationship.

Gender: I think that this film is for both genders because it shows to you people going through a hard relationship together.

Race/nationality: I don’t think the film is aimed at any individual race or nationality so I think it’s for everyone.

Social economic class: I think that in this film it shows both upper and lower class in the film because the man is sometimes wearing posh jackets and then he is shirtless with tattoos so he probably experienced both either losing his job or become in a financial struggle. For example it looks like this man started off in the A categorically but then dropped to an E class because now looks unemployed. I think any class can watch this film because it looks like this man goes through every economic class.

Typography: I think that the style of the font is done to give suspense of what is going to happen like it has been rushed because the people are in a problem and need to get away.

Psychographics:

Interests/hobbies/life style/jobs: I think that the people that would watch this are ‘explorers’ (young people or students that are looking for something different). They would watch this because they are stuck in education wanting to do something for a change.

I also think that a struggler would watch this film because they have nothing better to do (a person that has done bad in life and drinks and eats the wrong things and in some cases they are unemployed) so they would watch anything.

mementohttp://www.film4.com/media/images/Channel4/Film4/2000s/M/memento.jpg